As an interior design copywriter and blogger for real estate and everything home, I lean on a decade of marketing and copywriting expertise to create digital content that engages your readers and drives sales with words and ideas

that make an impact.

 

Using data and research, natural storytelling with attention to detail,  search engine optimization and a pinch of creativity, you can get more eyes on your business, appointments on your calendar, and shekels in your wallet. 

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With an inbound marketing certificate and SEO best practices added to my tool list, I have helped home brands and editorial teams such as ForbesHome, HomeLight, Angi, HomeAdvisor, Shelfology, Family Handyman, and Hunker accomplish their marketing goals and increase online visibility.

You can view samples of my work and read testimonials

on my website and LinkedIn.

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My Story

 

Growing up in a family of creators, I had exposure to great thinkers and brilliant artists. Our Victorian home on the Jersey Shore was frequently inhabited by painters, sculptors, photographers, and musicians.

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After leaving the nest and a seven-year stint as a hairstylist in New York City, I enrolled in college to pursue my love of writing and design, studied journalism, penned stories for the Daily Bruin and earned a Bachelor of Arts in English from UCLA, and later, a Master’s Degree. But frankly, my real education began on the job as an advertising copywriter, learning the art and science of compelling storytelling and writing great headlines under some of the most talented professionals in the industry.​  

 

Think Mad Men creatives without the extramarital affairs and liquid lunches –– though, they did throw great parties. 

 

As a staff writer, I wrote copy for leading brands, including Princess Cruises, Cunard, the Moorings Yacht Charters and some growing brands, as I witnessed how strategic writing increases bookings, leads and sales.

 

As a full-time content creator specializing in the home space, I spend my days creating articles, blog posts, emails, and product copy for clients. 

 

If you’re a business owner or publisher in the home space who needs expert content,  reach out by email or message me on LinkedIn to see if we're a good fit for your project.

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